Early Lifecycle Engagement Infrastructure

Win the next generation
of members before
competitors even show up.

College Cash is a multi-channel engagement ecosystem that helps financial institutions build trust-based relationships with students and families — years before the competition does.

Request Pilot Details See How It Works
30 days
From signed agreement to live platform
$Contact Us For Pricing
Flat-fee 6-month pilot, all-inclusive
0
IT integrations required to launch
College Cash — student journey from high school to graduation
Backed & validated by
TECHSTARS VILLAGE CAPITAL TAMPA BAY WAVE
Three stakeholders. One platform.

Built for the institution.
Loved by families.

🏦

The Institution

Co-branded member acquisition, CRA alignment, and early lifecycle engagement — all without a single line of IT work. Launch in 30 days.

👨‍👩‍👧

The Parent

AI financial coach, family gifting dashboard, and household financial wellness tools that bring parents into your ecosystem alongside their students.

🎓

The Student

Financial literacy curriculum, budget coach, cashback rewards, brand UGC campaigns, and funds applied directly toward college costs.

Platform Capabilities

Every channel working together.

No single feature is the core. The power is in the ecosystem — each channel reinforces the others, deepening engagement over time.

💳

Cashback Shopping Portal

Rewards that fund real college costs, not gift cards.

🎁

Family Gifting & Contributions

Parents, grandparents, and family contribute directly to a student's account.

📚

Financial Literacy Curriculum

Gamified, AI-coached financial education built for Gen Z.

🎥

Brand UGC Campaigns

Students earn by creating content for brand partners — building your NIL engagement network.

🏆

Milestone Rewards

Behavior-triggered rewards that keep students engaged through every academic milestone.

📊

Future Debt Visualizer

Real-time projections that make the cost of college tangible — and motivate action.

🤖

AI Budget Coach

Personalized financial guidance that builds trust with students long before they open an account.

🏛️

Banking Recommendation Engine

Steers students toward your institution at the exact moment they're ready to bank.

The Pilot Offer
Contact Us for pricing

Everything you need.
Zero surprises.

6 Months
Full pilot duration
Full Platform
All features included
Co-Branded Launch
Your brand, our engine
Zero IT Costs
No integration required
Zero Per-User Fees
Flat pricing, full access
Request Pilot Details
Validation

Backed by the institutions
that back what works.

Techstars

Selected for the world's most competitive startup accelerator, validating College Cash's potential to reshape financial engagement at scale.

Village Capital

Peer-selected by fellow founders in Village Capital's rigorous cohort process — a signal of genuine product-market fit and founder strength.

Tampa Bay Wave

Recognized by one of the Southeast's leading tech accelerators for innovation in financial technology and community impact.

For Banks & Credit Unions

The student relationship
your competitors
are already losing.

Every year, thousands of students in your community open their first account somewhere else. College Cash gives you a way to reach them first — through their parents, through their habits, through their goals.

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The Problem

You're meeting students
at the wrong moment.

By the time a student walks into your branch or visits your website, they've already been conditioned by a dozen other financial brands. The relationship window opens in high school — and most institutions miss it entirely.

18–22

The age most institutions first market to students — years after brand loyalty is already forming.

14–17

The window College Cash activates — when students and parents are forming financial habits and trust.

$0

Additional IT integration cost. Launch co-branded in 30 days on your existing member base.

How It Works

Launch in 30 days.
No IT. No friction.

01

Co-Branded Setup

We white-label the platform under your brand. Your logo, your colors, your member trust — our engine underneath.

02

Member Activation

We co-market to your existing members who have students. No cold outreach — warm introductions through relationships you already have.

03

Lifecycle Engagement

Students and parents engage with financial literacy, cashback, gifting, and budgeting tools — all in your institution's ecosystem.

04

Natural Conversion

When students are ready to open their first real account, your institution is already their trusted financial home.

CRA Alignment

Community impact
you can document.

College Cash's financial literacy curriculum and community engagement features directly support CRA (Community Reinvestment Act) compliance goals — giving your institution both a community impact story and a measurable reporting asset.

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Ready to Start?
Contact Us for pricing

Full platform. Co-branded marketing launch. Zero IT costs. Zero per-user fees. Everything you need to build the next generation of members — starting now.

Request Pilot Details
For Students & Families

College is expensive.
We help you start
chipping away now.

College Cash gives students and parents real tools to reduce the cost of college — through everyday behavior, family support, and financial skills that actually stick.

Join the Waitlist
For Students

Earn. Learn. Reduce.

Every action on College Cash puts money toward your college costs. Shop, learn, create content, hit milestones — it all adds up.

💳

Cashback Shopping

Earn cashback on everyday purchases and online shopping that goes straight toward college.

🎥

Brand UGC Campaigns

Create content for brands you love and get paid in college funds — not gift cards.

📚

Financial Literacy

Learn real money skills through a gamified curriculum built for your generation.

🤖

AI Budget Coach

Your personal money coach — always available, never judgmental.

📊

Future Debt Visualizer

See exactly what your debt will look like — and what your actions are doing to change it.

🏆

Milestone Rewards

Hit academic and financial milestones and unlock rewards along the way.

For Parents

Your support,
organized.

College Cash gives parents a real dashboard to track, contribute, and stay connected to their student's financial journey — without taking over.

🎁

Family Gifting

Friends and family can contribute directly to a student's college fund — birthdays, holidays, graduation. Every gift goes toward what actually matters.

📋

Family Leaderboard

Track your student's progress and see where they stand — keeping the whole family motivated and involved.

🧠

AI Financial Coach

Household-level financial wellness tools that help parents guide their family through the college funding process with confidence.

Ready to start
reducing the cost now?

College Cash is available through partner financial institutions. If your bank or credit union is a College Cash partner, you can access the full platform through them. Ask your institution about College Cash today.

Join the Waitlist
For Brands & Sponsors

Reach Gen Z where
they actually care.

College Cash connects brands to motivated students through UGC campaigns that feel authentic — because students earn real college funds when they participate. Not points. Not prizes. College money.

Partner With Us
Why It Works

Motivation that
money can't fake.

When students earn college funds for engaging with your brand, you get something most campaigns can't buy — genuine enthusiasm from an audience with real stakes in the outcome.

Authentic UGC

Students create real photo and video content about your brand — not polished ads, but genuine peer-to-peer content that Gen Z actually trusts.

NIL Activation

Tap into the NIL economy with student-athlete engagement campaigns that scale across a network of motivated creators.

College-Age Targeting

Reach 14–22 year olds at the exact moment they're forming brand loyalties that last a lifetime.

Performance Reporting

Precise campaign analytics — engagement rates, content volume, reach, and demographic breakdowns — delivered in real time.

Campaign Types

Built for the brands
students already love.

📸

Photo Challenges

Students submit photos using your product or at your location. High volume, high authenticity, high reach.

🎬

Video Campaigns

Short-form video content created by real students — ready for your social channels with proper licensing.

🛍️

Cashback Partnerships

Feature your brand in the College Cash shopping portal and turn student purchases into college funds — and loyal customers.

🎓

Sponsored Literacy Modules

Sponsor financial education content and build brand association with financial empowerment — exactly the space students trust.

Let's Build a Campaign

Your brand.
Their future. Together.

Every College Cash brand campaign is custom-built around your goals. Tell us what you're trying to achieve — we'll design the engagement that delivers it.

Start the Conversation
About College Cash

Built from the problem.
Backed by the
people who get it.

College Cash started with a simple question: why does every solution to student debt wait until the debt already exists? We decided to go earlier.

The Origin

The debt problem starts
before the first loan.

Most fintech products designed for students meet them at 18 — after four years of financial habits have already formed without guidance. College Cash was built to engage earlier, with tools that actually fit how students and families live.

What began as a cashback aggregation platform evolved into something bigger: a multi-channel engagement ecosystem that serves students, parents, brands, and financial institutions — all through one platform, all reinforcing each other.

The Founder

Demetrius Curry

Demetrius built College Cash around a belief that financial institutions have been missing their best opportunity — and that the students and families who need financial guidance the most deserve tools built for them, not repurposed from the adult banking world.

Based in the Dallas-Fort Worth area, Demetrius brings a background spanning finance, marketing, and college planning — giving College Cash a founder who understands the full journey families face, from the first savings conversation to the last loan payment.

contact@yourcollegecash.com
Validation & Backing

Recognized by the
right rooms.

Techstars

Accepted into the Techstars accelerator — one of the most selective startup programs in the world, with an acceptance rate under 1%.

Village Capital

Peer-selected by fellow founders through Village Capital's cohort process — a validation model built on what other operators see in your business, not just investors.

Tampa Bay Wave

Recognized by one of Florida's leading tech accelerators for innovation in fintech and community financial impact.

Ready to bring College Cash
to your institution?

The pilot offer is custom priced based on your institution's size and needs. Six months, full platform, co-branded launch, zero IT costs. Let's talk.